Check Out Kate Upton & Snoop Dogg's You Got What I Eat (Hot Pockets Music Video) + Enter For Your Chance to #Win a Hot Pockets Prize Pack - Ends 11/11

I am a member of the Hot Pockets Advisory Blogger Advisory Board. I am writing this post on behalf of Hot Pockets and Nestle. I received a trip to Nestle Headquarters to learn more about the brand. All thoughts and opinions are 100% my own. 

It’s time for Snoop to throw on his headphones and record a NEW tune. Snoop has made a new song to sequel his hit “Pocket It Like it’s Hot.” I have been a Snoop fan for years. And, I've also been a Hot Pockets fan for a really LONG time. So, when he lends his voice to Hot Pockets, it is extra awesome. When I came home from my Hot Pockets Trip, I had “Pocket It Like It’s Hot” stuck in my head and of course then Noah started singing it all the time. It became a never ending jam session with my son. He used to make Herbie, who is the Hot Pockets Mascot, dance a long. We have two of them but of course only the Herbie wearing the fur coat could dance. I love that Hot Pockets is such a big part of my family. I really feel part of their family, too.

Here is more information about the newest video:

Turning up the heat on the new HOT POCKETS brand sandwiches, supermodel Kate Upton and entertainment icon Snoop Dogg have teamed up to reveal today the music video, “You Got What I Eat.” A humorous remix of Biz Markie’s 1989 hit single “Just a Friend (You Got What I Need),” the music video highlights the brand’s EXCITING re-launch and heralds the new and improved HOT POCKETS sandwiches which feature premium ingredients like 100% Angus Beef and Hickory Ham, real cheese, and buttery seasoned crusts. Um, yummy!

“I love working with the HOT POCKETS sandwiches team. They let me do what I do and bring the funk out with their message you know?” stated Snoop. “We needed to top ‘Pocket Like It’s Hot,’ and this video is so dope. It’s funnier and we got the flyest girl in it with me.” 

“You Got What I Eat” showcases a battle between #TeamMeat led by “the Butcher” (played by actor Oliver Cooper) and #TeamCrust led by “the Baker” (played by Snoop). The rap battle plays out in Kate’s dreams, which also feature YouTube star Kevin “KevJumba” Wu, the larger-than-life brand mascot Herbie Hot Pockets™, as well as some surprise guest cameos by broadcast news legend Larry King and another famous pal of Snoop’s. The music video follows up last year’s viral hit, “Pocket Like It’s Hot,” which remixed Snoop’s top single “Drop It Like It’s Hot” and climbed to #4 on the AdAge viral video chart.

“I had so much FUN making this video with Snoop, Oliver and the HOT POCKETS sandwiches team,” said Upton. “I love the premium meats and the buttery seasoned crusts of the new HOT POCKETS sandwiches. I’m excited to hear which side the fans pick in this IRRESISTIBLY HOT™ battle!” To watch Kate and Snoop in the “You Got What I Eat” music video, and vote on if you think the new crust (#TeamCrust) or the new premium meat (#TeamMeat) drives the IRRESISTIBLY HOT flavor of new HOT POCKETS sandwiches, visit: www.hotpockets.com/HotterPockets. 

Check Out Kate Upton & Snoop Dogg's You Got What I Eat (Hot Pockets Music Video)

“Kate, Snoop and Oliver truly bring IRRESISTIBLY HOT to life for HOT POCKETS sandwiches,” said brand manager Kevin Holmes. “We’ve loved working with them on this video to showcase the PREMIUM ingredients of the new HOT POCKETS sandwiches as we celebrate the biggest re-launch in our brand’s 30 year history.”

Snoop’s parody music video is among a series of innovative strategies in support of the HOT POCKETS sandwiches re-launch.

As part of an integrated marketing approach, HOT POCKETS brand sandwiches revealed an exclusive online collaboration with the popular comedy video website, Funny Or Die, and teamed up with Jeff Mauro to show consumers the quality care and ingredients that go into making HOT POCKETS sandwiches. The brand also updated packaging to highlight the new quality ingredients and launched a full advertising campaign, incorporating digital and broadcast elements.

One super lucky winner is going to win:

2 Hot Pocket Branded T-Shirts
2 Herbie Stuffed Hot Pockets
10 Free Hot Pockets Coupons
A really nice big cooler that holds a ton of stuff

a Rafflecopter giveaway

Sheila is a professional mom blogger. Her blog is Sheilacakes (sheilacakesblog.com). She lives in St. Petersburg, Florida with her six year old son. When she isn't blogging she loves to travel, cook, spend time with her family and hang out at the beach.